alexandra scott, creative principal and managing partner
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With a combined background in communications and fine arts, and wide-ranging experience in a variety of media, Alexandra is a multidimensional creative professional. Her dedication to design as a craft ... and as a means to achieving business, marketing and communications goals ... is apparent in her specialization in strategic planning, user experience development, and project specification. With careful attention to outcomes, she has developed interactive strategy for both large and small organizations. Both a right- and left-brained thinker, Alexandra is able to easily bridge the gap between how something looks and how it works, to produce superior interactive products that meet both client and user needs.

Most recently Art Director and User Experience Lead in the Washington, D.C.-based Creative Studio at Ogilvy Public Relations Worldwide, Alexandra led information design and visual design projects for clients including Johnson & Johnson, Centers for Disease Control, National Institutes of Health, the U.S. House of Representatives, Snap-on Tools, Epilepsy Foundation, the American Democracy Institute, The California Wellness Foundation and DuPont.

Prior to joining Ogilvy, she spent 6 years as Director of Information Architecture and Design for PBS Interactive, designing and developing the Webby-award winning pbs.org, along with other award-winning sites such as PBS Teachersource, PBS Parents and the PBS Program Club. She also spearheaded the specification, development and management of special projects for the PBS family of sites including the development of multi-channel television schedules for pbs.org and the syndication of the customizable tool to PBS's nearly 175 member stations.

Alexandra also spent more than seven years in print design and production, including several years in curriculum development, instruction, and organizational consulting with clients including the Washington Post and National Geographic. She brings expertise in project definition and specification, creative concepting, information architecture, design and production.

For a variety of work examples, visit Alexandra's personal portfolio online at www.laughingtart.com

Alexandra has lived and worked in both West Africa and France, but originally hails from the Midwest. She has made Washington, DC her home since 1992. A classically trained violinist, Alexandra's interests in the arts are broad, but her current extracurricular passion is working toward a B.S. in physics.

jeremy roberts, technology principal and managing partner
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Over the past 10 years, in addition to front- and back-end web development for companies including AOL and PBS, Jeremy has developed a specialty in evolving technologies ... from the earliest days of new media applications like searchable streaming video in the late 90s, to preference-driven content services for wireless devices, and several pioneering, nationally broadcast program-syncronous interactive television projects. In 2002, Jeremy worked with an executive team to provide leadership in the development of PBS digital broadcasting services during the system's transition from analog to digital and spearheaded specialized development projects with partners such as TiVo and Comcast.

This passion for the leading edge has turned him into a uniquely flexible programming developer focused on problem-solving, rather than simply creating code. He has developed with dynamic client-side approaches like AJAX and industrial-grade, server-side frameworks like Zope3; and is also familiar with light-weight, rapid application development tools like Django and Ruby on Rails. Understanding and mastery of a wide range of tools and languages allows Jeremy to be productive and valuable in a broad variety of internet-related development endeavors.

But Jeremy's value is not limited to the mastery of the exciting technology du jour - he applies task-oriented analysis and a wealth of past experience to provide confident and articulate consultation that helps clients select tools and approaches that are appropriate to a specific task. This rounded and contemplation-rich understanding of the information technology landscape provides Jeremy with a unique value proposition for clients - foresight.

A strong proponent and supporter of open standards and open source development, Jeremy was invited to share a demo of his work on an open source, interactive A/V distribution and consumption platform, POSM (Project for Open Source Media), at the 2006 O'Reilly Emerging Technology conference. Jeremy is currently cooking up something new, secret, and quite exciting that he plans to unleash upon the world in 2008.

Jeremy brings expertise in application design, engineering, implementation, testing, and maintenance, with a focus on quality assurance in each phase that continually informs the overall process. A degree in physics gives him a unique perspective on the science of application building.

When he is not pioneering programming solutions, you can find Jeremy making music with his new band The Wood at their recording studio, or touring with his internationally acclaimed ... and locally loved ... band, The Pietasters.